Greenwashing – green lies by companies.

In recent years, it has become popular among companies to “be eco” and create their image on this. In reality, in many cases, it is deceiving consumers and conducting environmentally harmful activities under the guise of environmentalism.

Greenwashing is to influence people – the perception that a product, service, or company is environmentally friendly, but in reality these are purely marketing efforts, and the above activities are simply harmful.

Some examples of Greenwashing:
1. withholding information
2. providing false data
3. using the “lesser of two evils”
4. eco slogans and green marketing strategy

There are many interesting articles on the Internet about the phenomenon of Greenwashing, it is worth reading! 🌿

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